Company Eyes New Growth Opportunities: Extends Roadmap to Offer Broadest Range of 8-, 16-, and 32-Bit MCU-Based Embedded Solutions for Wide Array of Applications
SAN JOSE, Calif., May 7 /PRNewswire-FirstCall/ -- Zilog, Inc.
(Nasdaq: ZILG) a leading supplier of 8-, 16- and 32-bit embedded Flash
microcontrollers, and universal remote control ICs and ARM(R) core-based
secured transaction solutions, today announced it has extended its
microcontroller (MCU) market strategy by licensing the ARM(R) Cortex(TM)-M3
processor to develop a new family of industry leading 32-bit based solutions.
The agreement accelerates the roll out of Zilog's new family of highly
integrated, feature-rich, 32-bit solutions for embedded and portable
applications that demand high performance, small form factor and low power
Zilog has long been a leading supplier of 8- and 16-bit MCU system-on-chip
(SoC) solutions. Adding a new family of 32-bit MCU-based SoC solutions will
greatly expand the reach of its product portfolio. It will now provide design
engineers more choice and flexibility at the right price points for the
broadest possible set of embedded applications.
"For 20 plus years, we have provided cost-efficient 8-bit solutions for
basic embedded applications. Our highly integrated, feature rich 8-bit SoC
solutions have always focused on providing the design engineering community
with critical bill of materials cost advantages and design flexibility,"
commented Darin G. Billerbeck, president & CEO of Zilog. "Now, with the
addition of our new 32-bit MCU-based solutions to our product portfolio, we
can expeditiously increase design flexibility, offering design engineers
highly integrated, feature rich, 32-bit MCU-based solutions that provide class
leading performance and an advantageous value proposition."
"The 32-bit microcontroller marketplace is rapidly growing around the
Cortex-M3 processor to provide a fast and reliable path to market leadership,"
said Eric Schorn, vice president of marketing, Processor Division, ARM.
"Further, our Partners are breaking through the traditional segmentation that
divides the market into separate 8-, 16- and 32-bit categories and instead are
offering a seamless range of technology optimized for the widest range of
Zilog is no stranger to ARM. Three years ago Zilog licensed the ARM9(TM)
microprocessor family for its new Zatara(TM) family of 32-bit Applications
Specific Standard Products (ASSP) that targeted the rapidly growing secure
transactions/Point-of-Sale market. Today, Zilog's fully integrated, single
chip Zatara(TM) solution is a "best-in-class integrated feature set", with the
highest level of PCI-PED security and performance in the POS industry today.
Zilog's Zatara(TM) solution is a key driver for next-generation, POS payment
systems where it now has a technological edge and market leadership. The
company expects to achieve the same high level of success in a wide array of
products utilizing the ARM Cortex-M3 processor.
"We have a strong, positive and successful relationship with ARM, and we
are delighted to report that we are already seeing immediate success with our
new ARM processor-based, 32-bit MCU solutions where the full potential and
range of our new 8-bit to 32-bit MCU portfolio can be clearly seen in the
context of our remote control business," stated Keith Bladen, vice president
of marketing and GM for the 32-bit ASSP, Secure Transaction Group, Zilog.
"For example, in the universal remote control market where we are a market
leader, our 8-bit Crimzon(R) UIR and Flash-based solutions lead in providing
cost-effective solutions for basic remote controls, our Z8 Encore!(R) 8-bit
solutions lead in offering efficient and cost effective embedded solutions for
mid-range remote controls, and now our new ARM 32-bit MCU based solutions will
lead by offering a high performance, highly integrated feature set that
supports the needs of next-generation high-end remote control applications and
the rapidly growing whole house applications market."
According to Bladen, "The discussions we have had with both our internal
engineering teams and with the customer community have been very positive, and
we expect to quickly expand our leadership in this arena to the higher-end
applications where performance and size coupled with lower power are simply
Zilog's New 32-Bit-SoCs
Zilog will develop a new set of 32-bit MCU-based SoCs that build on its
pre-existing, and deep knowledge base of ARM processors. It will provide
differentiated ASSPs and MCU based solutions by building the "Zilog value-add"
around the low power capabilities and highly configurable nature of Cortex-M3
processor, taking advantage of its ability to apply technology to key targeted
applications to achieve clear technology differentiation at the right value
proposition. "Our comfort level and experience with ARM processor-based
solutions, our MCU/ASSP leadership, and the standardized development
environment make the partnership and the ARM Cortex-M3 processor a perfect
solution for MCU applications," stated Billberbeck.
About the Cortex-M3 Processor
The ARM Cortex(TM)-M3 32-bit RISC processor was specifically developed to
provide a high-performance, low-cost platform for a broad range of
applications including microcontrollers, automotive body systems, industrial
control systems and wireless networking. The Cortex-M3 processor provides
outstanding computational performance and exceptional system response to
interrupts while meeting low cost requirements through small core footprint,
industry leading code density enabling smaller memories, reduced pin count and
low power consumption.
Founded in 1974, Zilog is a global supplier of 8-, 16- and 32-bit
microcontroller and microprocessor "system-on-a-chip" (SoC) solutions that
allow design engineers the freedom and creativity required for continued
innovation in embedded design. The company won international acclaim for
designing one of the first architectures in the microprocessors and
microcontrollers industry. Today, Zilog designs, develops and markets a broad
portfolio of devices for embedded control and communication applications used
in consumer electronics, home appliances, security systems, Point-of-Sale
(POS) terminals, personal computer peripherals, as well as industrial and
automotive applications. Zilog is headquartered in San Jose, California, and
employs approximately 500 people worldwide with sales offices throughout Asia,
Europe and North America. For more information about Zilog and its products,
Zilog and Zatara are trademarks or registered trademarks of Zilog, Inc. in
the United States and in other countries.
ARM is a registered trademark of ARM Limited. Cortex and ARM9 are
trademarks of ARM Limited. All other brands or product names are the property
of their respective holders. "ARM" is used to represent ARM Holdings plc; its
operating company ARM Limited; and the regional subsidiaries: ARM, Inc.; ARM
KK; ARM Korea Ltd.; ARM Taiwan Limited; ARM France SAS; ARM Consulting
(Shanghai) Co. Ltd.; ARM Belgium N.V.; AXYS Design Automation Inc.; ARM
Germany GmbH; ARM Embedded Technologies Pvt. Ltd.; and ARM Norway, AS.
SOURCE Zilog, Inc.
Web site: http://www.zilog.com